Title: Which?
Author: Future Agenda | https://www.futureagenda.org
Permalink:
https://www.futureagenda.org/case-studies/which/
A new strategy for a new era, growing impact to benefit UK consumers.
Disrupted by digital, losing relevance and with an ageing membership, a new leadership team sought to clarify how to return Which? to growth .
A facilitative approach to enable a broad team to build a new strategy and culture to return Which? to growth in impact for UK consumers
A new focused and coherent strategy unanimously approved by the Board in Spring 2019.
